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26 Rules for Recessions

Tom Peters:

I spoke last Friday to the Pacific Coast Builders Conference—those left standing remain at the heart of a Perfect Storm. One solution to passing my 90 minutes would have been a prayer meeting. Passing on that due to lack of leadership qualifications, I decided, at the urging of the conference chairman, to talk about "excellence in tough times." I began with a list of assertions, which I reproduce here. The ones which were totally limited in scope (remarks about Barry Bonds, Sandy Koufax, Port Hueneme CA, et al.) have been excised. Though some of what follows is still narrow in focus, most of the "assertions" have reasonably widespread applicability. I have only lightly annotated my simple statements:
**That which goes up also comes down.
**That which goes waaaaaay up also comes waaaaaay down. ("It was in the Beginning and now and ever shall be. Amen."—maybe I could have led a prayer meeting after all.)
**IQs rise as markets go up. (Isn't it amazing how smart we all were 18 months ago?)
**Why have we done this s%^# over & over & over?
**Why will we do this s%^# again & again & again?
**The "madness of crowds" is the most profound statement of truth ever.

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